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  Segmental Information
  Actual <---------------------------------------------------------------- Proforma (1) ---------------------------------------------------------------->
  (Unaudited)               3-month ended  
FYE 31 December 2011 (2)
(12 Months)		   2010   2009   2008   31 Dec 2007  
  RM'000 % RM'000 % RM'000 % RM'000 % RM'000 %
Air Time 5,308 15 5,510 24 3,674 28 1,808 28 750 21
Programme Sponsorship 13,643 37 5,671 24 4,156 32 2,128 33 600 17
Creative & Production 17,597 48 12,195 52 5,320 40 2,597 39 2,151 62
Total 36,548 100 23,376 100 13,150 100 6,533 100 3,501 100
Notes:-
(1) On the assumption that the Group's current structure had been in existence.
(2) The Acquisition was completed on 3 May 2010. As such, the revenue by each segment for the year ended 31 December 2010 was based on the actual revenue of the Group from 3 May 2010 to 31 December 2010.
Analysis of Revenue by Business Segment (RM'000)
Analysis of Segmental Revenue by Percentage (%)